The Power Of Connection: An Actionable Idea to Expand Your Network

In our May Monthly Breakthrough, we dive into how to “Invite Someone In”.    It’s all about bringing someone of value–value to you and value to her–into your network of contacts.  It doesn’t mean you have to become best friends.  It simply means adding someone to your network of connections that you know can be meaningful to you and her. 

We all know that networking is essential for business growth, but it's not just about collecting contacts. It's about building real relationships that add value to your business and your life. In this post, we'll explore simple ways to expand your network and create meaningful connections.  

Why Networking Matters

In the world of entrepreneurship, change is the only constant. As your business evolves, so should your network. Networking allows you to tap into new opportunities, share your expertise, and learn from others. It's a two-way street where giving is just as important as receiving. In fact, the more you give, the more you're likely to get back in the future.  

How to Grow Your Network

If you’re like the women I work with, you’re ready to connect with others. Here are some actionable tips to help you expand your network:

• Offer Value: The best way to build your network is to be a giver. Think about how your skills and experience can benefit others. Reach out to people in your field, offer support, or share your knowledge.  

• Identify Potential Matches: Look for people whose work resonates with you or who are facing challenges where you can help. Scan your existing contacts and LinkedIn connections for potential matches.  

• Make a Personal Connection: When you reach out, reference something specific about their work or a recent achievement. Show that you've taken the time to learn about them.

• Follow Up: If they respond positively, schedule a call or meet for coffee. Listen actively and offer genuine support. Remember, it's about building a relationship, not just making a transaction.  

• Stay in Touch: Nurturing your network requires ongoing effort. Periodically check in with your contacts, even if it's just to say hello.  

• Reciprocity: Look for opportunities to help those in your network. Share resources, make introductions, and offer support.  

• Set Reminders: Create a "check-in" calendar to remind yourself to follow up with your contacts.  

  
  

A Quick and Easy Script

Not sure what to say when reaching out? Here's a simple script you can customize:

"Hi [Name],

I hope this message finds you well. I enjoyed our conversation about [topic] and would love to continue it. I'm curious to know how you're doing and what you're working on. Let's stay in touch!"  

Your Network is Your Net Worth

Remember, your network is one of your most valuable assets. By intentionally building and nurturing your connections, you can unlock new opportunities, gain valuable insights, and achieve your business goals. So, take the initiative to invite someone in and start building those meaningful relationships today!  

Each month, we publish a Monthly Breakthrough – a neat little idea, tip, trick, or exercise designed to help you be more successful, more productive, or simply more effective in your activities.  The Monthly Breakthrough is a quick read, and honestly, it is a great tool to share with others when you need to reach out.  Give yourself (and someone else who needs a little boost) the gift of the Monthly Breakthrough.  Simply sign up here to receive the free copy each month. 

Jodi Henson is a small business expert, author, entrepreneur, professor and founder of The Softer Side of Success (www.thesoftersideofsuccess.com).  She works with aspiring and existing small business owners to help them overcome challenges and create actionable plans that keep them moving forward.  If you are looking to identify your next steps, contact her at jodi@thesoftersideofsuccess.com.